anna thairs

FULL STACK GROUP STRATEGY DIRECTOR / PARTNER

Currently at TBWA\Sydney (Oct 2021 - present)

Most recently at Ogilvy Sydney (19-21), where I was strategic account lead for the Coca-Cola portfolio, James Hardie Australia, KCA portfolio and TFNSW; previously Portas (2019) and Grey London (17-19).

Good planners tell good stories about the truths of brands for the people that want to hear them

Award-winning TTL strategic account planner with ~8 years experience in B2C and B2B advertising, from traditional comms & social to UX, business consulting and behavioural economics

Recent Press:

Anna Thairs: Bursting Adland's Diversity Bubble
Strategy Sheroes Podcast Feature Interview

Shortlisted - AWARD Awards, Creative Strategy, 2023
Chrystal Ad Stars Award for Share A Coke (Shout Outs), 2021
2x Bronze Cannes Lions in Creative Strategy (author), 2019
Highly Commended - Atticus Awards Under 30 Prize, 2018/19
WPP Star Programme Participant 2018/19 (1 of 4 selected worldwide)

Clients include: Apple, Coca-Cola, Mastercard, Heinz, Amazon, Mondelez, Unilever, GSK, Diageo, P&G, ING, HSBC, Sony, Danone, Optus +more

art & design @ annathairs.com